Web 2.0: A Strategy Guide: Business thinking and strategies behind successful Web 2.0 implementations

Web 2.0: A Strategy Guide: Business thinking and strategies behind successful Web 2.0 implementations
by Amy Shuen
266 pages | O'Reilly Media (April 23, 2008) | 0596529961 | CHM | 5.26 Mb
Web 2.0 makes headlines, but how does it make money? This concise guide explains what's different about Web 2.0 and how those differences can improve your company's bottom line. Whether you're an executive plotting the next move, a small business owner looking to expand, or an entrepreneur planning a startup, Web 2.0: A Strategy Guide illustrates through real-life examples how businesses, large and small, are creating new opportunities on today's Web.

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Web 2.0 A Strategy Guide Business thinking behind successful implementations ebook

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